(Last Updated On: April 5, 2017)
Dude Perfect Net Worth: $10 Million
Dude Perfect is a group of 5 guys (Coby, Cory, Garret, Cody & Tyler) who together make up the most famous sports entertainment group online. They are all former high school basket ball players and college roommates at Texas A&M University.
Dude Perfect are mainly known for their trick shots but they have expanded to other stuff such poking fun at common stereotypes on the sports world. Many people claim that their stunts are fake but the group revealed that it takes multiple attempts when filming before successfully converting the final shots. Their net worth started growing fast after their videos went viral on YouTube then developed a huge following on social media. Their Facebook page has over 18 million likes as of early 2017.
Dude Perfect has an estimated net worth of $10 million achieved through a well diversified sources of income explained below.
How Much Money Does Dude Perfect Earn On YouTube?
Dude Perfect YouTube channel has over 17 million subscribers and over 2.8 billion views generated since March 2009. On average they post 1 video per week which gets over 5 million hits within the first week. In a day, the channel gets around 3 million views and this in turn should generate an estimated revenue of around $5,300 per day or around $2 million a year from the ads that appear on the videos.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by different factors like device played on, location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc. There is also a program known as Google Preferred where deep pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.
Dude Perfect have diversified their ways of making money since they have had major endorsement deals from companies like GMC, Nerf and Pringles. They sell a bunch of merchandise plus an iphone game. The team is very careful with the brand since it tries to keep very family friendly. This has led them to reject major endorsement deals from alcohol sponsorship and avoided being featured in some magazines. They also have a show on TV on CMT.