(Last Updated On: July 4, 2017)
Stepanka Net Worth – $150,000
Stephanie Matto is the YouTube personality popularly known as Stepanka as per her YouTube channel. She has an estimated net worth of $150,000. She is known for her story telling nature in her YouTube videos on stories that mainly involve sexual topics majority of the times. She is very open about her sex life and share some of her funny experiences through the years. She is from Czech Republic but currently lives in New York, USA. She is also an author and wrote the book History Of My Insanity.
How Much Money Does Stepanka Earn On YouTube?
The channel has over 250,000 subscribers as of mid 2017 and has accumulated over 40 million views so far. In a day, it is able to get an average of 50,000 views from different sources. This should generate an estimated revenue of around $50 per day ($20,000 a year) from the ads that run on the videos. Most of her videos have little monetization due to the mature content.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Stepanka makes extra income from her book sales on Amazon and her merchandise. She also gets a number of sponsorship deals from time to time. Her biggest source of income is her Patreon account where her loyal fans support her with a monthly amount. Currently, it stands at around $7,500 a month.