(Last Updated On: August 29, 2021)
Steven Schapiro Net Worth – $2.3 Million
Steven Schapiro is an American YouTuber based in Arizona who runs his own self-titled channel. He has an estimated net worth of $2.3 million. His content is mainly composed of doing public social experiments and public pranks. He uploads an average of two videos each week. Before fame on YouTube, he was a student at Arizona State University where he earned his first degree and afterward proceeded to Lynn University for his MBA. He then went to get a corporate job doing management for Yelp mainly creating strategies to get small businesses to join Yelp.
How Much Money Does Steven Schapiro Earn On YouTube?
The channel has over 1.7 million subscribers as of 2021 and has accumulated over 200 million views so far. It is able to get an average of 200,000 views per day from different sources. This should generate an estimated revenue of $1,600 per day ($600,000 a year) from the ads that appear on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Steven makes extra income through The Daily Dropout brand which he co-owns with fellow YouTuber Big Daws TV.