The ACE Family Net Worth: How Much Money They Make On YouTube
The Ace Family Net Worth: $22 Million
The ACE Family is a family of three that consists of girlfriend & boyfriend Austin, Catherine and their baby girl Elle. They have an estimated net worth of $22 million. Their content is mainly vlogs which is basically a documentation of their daily lives. Other great content from them are prank videos, challenges and other crazy fun times. Some of the prank videos have gone viral. The channel was started back in January 2016.
Austin is a former NCAA basketball guard who was committed to the Saint Louis University men’s basketball program between 2011 – 2012. He also played football and baseball at Campbell Hall School. Catherine was a fitness model and aspiring TV host. She initially used to live in Miami, Florida.
How Much Money Does The ACE Family Earn On YouTube?
The channel has over 20 million subscribers as of 2023 growing at a rapid pace of 7,000 new subs daily and it has accumulated over 4.6 billion views so far. In a day, the channel is able to get an average of 140,000 views from different sources. This should generate an estimated revenue of around $1,100 per day ($400,000 a year) from the ads that run on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc.
The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view. There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.
Apart from ads, YouTube content creators also generate extra income from other methods such as YouTube Premium, Superchats & Superstickers, Super Thanks, Channel Membership and Shopping.
YouTube Premium viewers pay a monthly fee to view premium content on YouTube and watch videos without ads. Here, content creators get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Super Chat and Super Sticker are used by fans to connect with creators during live streams and premiers. When one buys a Super Chat, their comment is highlighted within the live chat while the Super Stickers get an animated image that surfaces in live chat. Super Thanks lets creators earn revenue from viewers who want to show extra gratitude for their videos. Fans can buy a one-time animation and get to post a distinct, colorful, and customizable comment in the video’s comment section.
Shopping allows eligible creators to connect their stores to YouTube to feature their own products.
YouTube Shorts generate revenue in a different way as compared to traditional videos. The revenue from ads appearing between Shorts will be pooled together then a portion of the total revenue will be allocated to a Creator Pool. Each country has its own Creator Pool. Eligible creators will be paid based on their share of total views. Shorts that use music make less money due to licensing costs.
General Expenses
Content creators incur a wide variety of expenses to create their content. These can include things like production costs, employee salaries, travel expenses, rent, buying new equipment, utilities, amenities, entertainment, subscription fees and other living expenses. One of the biggest expenses for most creators is taxes. Your tax brackets generally depend on your income. In a country like the United States, the highest tax rate is 37%. A combination of all these expenses determines one’s ability to save and invest, consequently how much one’s net worth grows.
Other Sources Of Income
The couple makes extra income outside of YouTube from other ventures such as employment. They also get sponsorship deals from different companies that pay tens of thousands of dollars per deal. They have promoted products like The Cooking Fever App, Dollar Shave Club, Best Fiends etc. Ace Family merch is another major source of income for the couple. They sell things like hoodies, hats, tshirts etc.