How Much Money DetroitBORG Makes On YouTube – Net Worth

(Last Updated On: May 6, 2018)

DetroitBORG Net Worth – $400,000


DetroitBORG is a tech review YouTube channel run by a guy named Michael Kukielka. He has an estimated net worth of $400,000. He is from Michigan in the United States. His content is mainly detailed reviews of the latest and greatest gadgets, softwares and accessories. Some of the gadgets he reviews include smartphones, TVs, iPhones, iPads, PS4s, Macbooks etc.

How Much Money Does DetroitBORG Earn On YouTube?

The channel has over 1.2 million subscribers as of 2018 and has accumulated over 350 million views so far. It is able to get an average of 110,000 views per day. This should generate an estimated revenue of around $200 per day ($73,000 a year) from the ads that run on the videos.

YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

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