FitnessBlender Net Worth: How Much Money They Make On YouTube
(Daniel and Kelli) Fitness Blender Net Worth – $5.5 Million
Daniel and Kelli Segars are the duo that has built a multi-million dollar workout business under the brand name Fitness Blender. They have an estimated net worth of $5.5 million. The couple’s success has given them a chance to work full-time on their company since 2012. Their content is generally workout videos and fitness advice. Fitness Blender was started because the couple lost most of their income during the great recession in 2008. To stay afloat Daniel apprenticed as a plumber while Keli wrote “how-to” articles on the internet.
Fitness Blender now also offer paid video workout plans starting at $3.99. A book or clothing line is in the cards
How Much Money Does FitnessBlender Earn On YouTube?
The channel has over 6.7 million subscribers as of 2023 and has accumulated over 1.3 billion views so far. In a day, it is able to get an average of 100,000 views. This should result in an estimated revenue of around $800 per day ($290,000 a year) from the ads that run on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc.
The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view. There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.
Apart from ads, YouTube content creators also generate extra income from other methods such as YouTube Premium, Superchats & Superstickers, Super Thanks, Channel Membership and Shopping.
YouTube Premium viewers pay a monthly fee to view premium content on YouTube and watch videos without ads. Here, content creators get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Super Chat and Super Sticker are used by fans to connect with creators during live streams and premiers. When one buys a Super Chat, their comment is highlighted within the live chat while the Super Stickers get an animated image that surfaces in live chat. Super Thanks lets creators earn revenue from viewers who want to show extra gratitude for their videos. Fans can buy a one-time animation and get to post a distinct, colorful, and customizable comment in the video’s comment section.
Shopping allows eligible creators to connect their stores to YouTube to feature their own products.
The couple earns extra income through selling premium workout videos.