(Last Updated On: January 27, 2020)
Gloom Net Worth – $4 Million
Gloom is a YouTube channel created by Canadian YouTuber by the name Kassie Isabelle from East Vancouver. She used to be known as CloudyApples before. She has an estimated net worth of $4 million. The channel was created primarily for gaming content for games like The Sims etc. Her other content includes highlights of the mistakes she has made, telling stories about her day or current events, challenge videos etc.
How Much Money Does Gloom Earn On YouTube?
The channel has over 5 million subscribers as of 2020 and has accumulated over 1.7 billion views so far. In a day, the channel is able to get an average of 2.5 million views from various sources. This should generate an estimated revenue of around $12,500 per day ($4.6 million a year) from the ads that run on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Gloom makes extra income through brand deals. She has worked with brands like Qwikmatch, Google, Best Fiends and many others.