(Last Updated On: July 29, 2018)
RachhLoves Net Worth – $180,000
RachhLoves is a YouTube channel run by a lady named Rachel Cooper. She has an estimated net worth of $140,000. Her content mainly revolves around beauty, fashion and lifestyle. These include makeup tutorials, trying out new products, reviewing popular products, monthly favorites etc. Before YouTube popularity, Rachel has spent 3 years marketing for a global consumer packaged goods brand.
Before YouTube popularity, Rachel has spent 3 years marketing for a global consumer packaged goods brand. She is married to her husband Chris and has a daughter named Julia and a son named Luke.
How Much Money Does RachhLoves Earn On YouTube?
The channel has over 1.4 million subscribers as of 2018 and has accumulated over 150 million views so far. It is able to get an average of 50,000 views per day from different sources. This should result in an estimated revenue of around $90 per day ($33,000 a year) from the ads that appear on the videos.
Rachel also has a vlog channel named RachhLovesLife with over 180,000 subscribers. It gets an average of 7,000 views per day which should generate around $10 daily.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.