AMustyCow Net Worth: How Much Money He Makes On YouTube & Twitch
AMustyCow Net Worth – $2.5 Million
AMustyCow, popularly referred to as Musty, is a popular YouTube content creator from the United States. He has an estimated net worth of $2.5 million. He has specialized in posting gaming content on the popular game known as Rocket League through tutorials, gameplay and highlight videos. He started actively posting on his channel in late 2017 but it was not until 2020 when his channel experienced exponential growth.
How Much Money Does AMustyCow Earn On YouTube?
The channel has over 3 million followers as of 2024 and has accumulated over 700 million views so far. It is able to get an average of 350,000 views per day (approx 30% are from Shorts) from different sources. This should generate an estimated revenue of $2,000 per day ($730,000 a year) from the ads that appear on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views in most niches after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc.
The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view. There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.
Apart from ads, YouTube content creators also generate extra income from other methods such as YouTube Premium, Superchats & Superstickers, Super Thanks, Channel Membership and Shopping.
YouTube Premium viewers pay a monthly fee to view premium content on YouTube and watch videos without ads. Here, content creators get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Super Chat and Super Sticker are used by fans to connect with creators during live streams and premiers. When one buys a Super Chat, their comment is highlighted within the live chat while the Super Stickers get an animated image that surfaces in live chat. Super Thanks lets creators earn revenue from viewers who want to show extra gratitude for their videos. Fans can buy a one-time animation and get to post a distinct, colorful, and customizable comment in the video’s comment section.
Shopping allows eligible creators to connect their stores to YouTube to feature their own products.
YouTube Shorts generate revenue in a different way as compared to traditional videos. The revenue from ads appearing between Shorts will be pooled together then a portion of the total revenue will be allocated to a Creator Pool. Each country has its own Creator Pool. Eligible creators will be paid based on their share of total views. Shorts that use music make less money due to licensing costs.
How Much Money Does AMustyCowEarn On Twitch?
Musty has over 900,000 followers on the platform and has accumulated over 5 million views in total so far. He is able to get an average of 3,800 viewers per stream, his highest viewership hitting 38,000 viewers. Streamers make money through ad revenue, subscriptions, donations and bits. Musty has an estimated 1,000 subscribers from whom he makes a minimum of $2.5 from each for each month they are subscribed. This should add up to $2,500 per month ($30,000 a year).
Other Sources Of Income
Musty makes extra income through sponsorship deals. He has been sponsored by companies like G Fuel, Turtle Beach, Roccat, DC Events and iBuyPower.
General Expenses
Content creators incur a wide variety of expenses to create their content. These can include things like production costs, employee salaries, travel expenses, rent, buying new equipment, utilities, amenities, entertainment, subscription fees and other living expenses. One of the biggest expenses for most creators is taxes. Your tax brackets generally depend on your income. In a country like the United States, the highest tax rate is 37%. A combination of all these expenses determines one’s ability to save and invest, consequently how much one’s net worth grows.