Andrei Jikh is a popular finance YouTuber & magician from the United States who is the son of former circus performers from Russia. The family emigrated to the US when he was 9. Andrei has an estimated net worth of $2 million. His content is mainly composed of finance and investment based topics. He often showcases his stock market investments and talks about what he plans on doing next with it. He also gives various tips on how best to invest your money, how to make extra income and how to save more money.
Before YouTube, Andrei worked at a startup that was trying to teach magic to people hence why magic is a fundamental pillar in his videos. He decided to invest the vast majority of his income over a number of years to create passive income which he could live off. He later quit his job to focus on YouTube full time.
How Much Money Does Andrei Jikh Earn On YouTube?
The channel has over 700,000 subscribers as of 2020 and has accumulated over 100 million views so far. It is able to get an average of 150,000 views per day from different sources. Due to it being a finance channel it is able to get higher than average ad rates hence makes more money than other regular channels. The channel is able to make an average of $2,300 per day ($840,000 a year) from the ads that appear on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Andrei makes extra income through brand deals from different companies such as WeBull, SquareSpace and others. He also has invested over $200,000 in the stock market hence receives dividend income. Patreon is also another major source of income for him since he is able to make an average of $200,000 a year from the platform.
One makes money through affiliate marketing when a prospective customer makes a purchase or completes a specific action via the link provided by the affiliates. Andrei is able to make over $900,000 a year from affiliate marketing. He has also started selling a course to help out his viewers interested in YouTube content creation.