(Last Updated On: July 1, 2020)
Bailey Sarian Net Worth – $800,000
Bailey Sarian is a popular beauty YouTuber based in Los Angeles, California in the United States. She has an estimated net worth of $800,000. Her content is basically her talking about true crime and makeup. She runs a series known as Murder, Mystery and Makeup whereby she pairs her makeup tutorial videos with retellings of true crime stories. She also uploads content outside the series such her thoughts on various ongoing issues, life updates about herself etc. She hopes that her controversial series will be able to bring awareness on many fronts such as the concept of nature versus nurture and more awareness about mental health.
Before her YouTube career, Bailey was a cashier and cast member at Sephora, worked at Urban Decay and assisted makeup artists like Jill Powell on music videos and commercials.
How Much Money Does Bailey Sarian Earn On YouTube?
The channel has over 4 million subscribers as of 2020 and has accumulated over 300 million views so far. It is able to get an average of 700,000 views per day from different sources. This should generate an estimated revenue of $3,500 per day ($1.3 million a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.