(Last Updated On: May 19, 2020)
Cassandra Bankson Net Worth – $600,000
Cassandra Bankson is a model from San Fransisco, United States who runs her own self titled YouTube channel. She has an estimated net worth of $600,000. She has been featured on popular TV shows like Good Morning America, The Today Show and many others. The inspiration to start a YouTube career came from her wanting to share her struggles and successes while following her dream of helping others rediscover and reach their fullest potential. She posts science-based skin care videos, cruelty free makeup posts, vlogs, travel and healthy living content aimed to educate and entertain her fans.
As a kid, Cassandra developed an aggressive strain of acne conglobata which ended up engulfing her entire face and most of her body. This caused her to be bullied as a result forcing her to study with a private tutor. She took up a career in modeling and has modeled for companies such as Citizens of Humanity, Davidson and Licht, Farouk Hair Systems, Bebe, Prada and different other catalogs plus runway shows.
How Much Money Does Cassandra Bankson Earn On YouTube?
The channel has over 1.4 million subscribers as of 2020 and has accumulated over 200 million views so far. It is able to get an average of 140,000 views per day from different sources. This should generate an estimated revenue of $700 per day ($250,000 a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Cassandra makes extra income through her modelling career.