How Much Money Colleen Ballinger Makes On YouTube – Net Worth

(Last Updated On: February 24, 2020)

Colleen Ballinger Net Worth – $30 Million


Colleen Ballinger is an American comedian, actress, singer, writer and YouTube star from Santa Barbara, California. She has an estimated net worth of $30 million. She got popular through the character Miranda Sings and Psycho Soprano. The character Miranda is a comically talentless, egotistical and eccentric character with the hope of making it big in the show business but is unaware of her lack of talent. She sings and dances badly plus also gives inept tutorial.

Colleen’s current content revolves around lifestyle, reaction and comedic videos. She also does vlog videos about her life from time to time. As an actress she has appeared on Off Broadway, Escape the Night and on her own Netflix show Haters Back Off. She has also done live comedy acts in theatres in New York, London and other cities in countries such as Australia, Canada and others in Europe.

How Much Money Does Colleen Ballinger Earn On YouTube?

The channel has over 9 million subscribers as of 2020 and has accumulated over 1.7 billion views so far. It is able to get an average of 450,000 views per day from different sources. This should generate an estimated revenue of around $2,250 per day ($820,000 a year) from the ads that appear on the videos.

Collen also runs a vlog channel known as Colleen Vlogs which has over 3 million subscribers and has accumulated over 600 million views so far. It is able to get an average 70,000 views per day which should generate an estimated revenue of around $350 per day ($127,000 a year).

YouTubers get paid between $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Colleen makes more income from other ventures such as acting and brand deals from brands like Duvolle, Nissan, Nature Box etc. She also owns a brand of lipstick called Miranda Sings Lipstick