(Last Updated On: May 20, 2019)
Daily Driven Exotics is an Entertainment Group founded by a Canadian entrepreneur named Damon Fryer and is headquartered on Vancouver Islands. His main aim was to create an aspirational lifestyle brand that combined exotic automobiles, action sports and popular culture. His videos are mainly for sharing his adventures with his audience creating a united supercar community by driving his supercars to different places.
Damon grew up in an entrepreneurial, self employment type of environment. He ended up dropping out of school at 9th grade so that he could find a way to create his own income. He first had a successful career in sales with a big company called The Brick. He made most of his fortune through email marketing doing affiliate sales. He also uses Facebook ads to drive up more sales internationally.
How Much Money Does Daily Driven Exotics Earn On YouTube?
The channel has over 2.5 million subscribers as of 2019 and has accumulated over 450 million views so far. It is able to get an average of 800,000 views per day from different sources. This should generated an estimated revenue of $3,200 per day ($1.1 million a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Daily Driven Exotics make more income through sponsorship deals promoting products like Asphalt 9