(Last Updated On: September 12, 2019)
Danielle Cohn Net Worth – $600,000
Danielle Cohn is a singer and social media star from the United States who first got famous through the popular app known as Musical.ly where she was able amass over 10 million followers. She has an estimated net worth of $600,000. Her content on her channel is mainly composed of music videos, pranks, sit down videos, story times, challenges and anything else that her viewers will find entertaining.
Before her fame on social media, Danielle competed in the Miss Florida Jr Preteen competition and was able to win the title in 2014. She was also the host of the POMS Tour in 2017 which featured different social media stars such as Connor Finnerty, Cole Walker, Case Walker etc.
How Much Money Does Danielle Cohn Earn On YouTube?
The channel has over 1.5 million subscribers as of 2019 and has accumulated over 200 million views so far. It is able to get an average of 250,000 views per day from different sources. This should generate an estimated revenue of $1,000 per day ($365,000 a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Danielle makes extra income through brand deals and sponsorship from various large companies. She also earns through streaming royalties from Spotify, Apple Music and other platforms.