How Much Money Dre and Ken Empire Make On YouTube – Net Worth

(Last Updated On: May 19, 2019)

Dre & Ken Empire Net Worth – $300,000


Dre & Ken Empire is a popular YouTube channel that features a couple from the United States named Kenyunna Woodard and LeAndre Williams. They have an estimated net worth of $300,000. Their content is mainly vlog videos which is mainly highlights of their day to day lives. They also do challenges, pranks and any other entertaining type of content.

How Much Money Does Dre & Ken Empire Earn On YouTube?

The channel has over 1.6 million subscribers in 2019 and has accumulated over 150 million views so far. It is able to get an average of 150,000 views per day from different sources. This should generate an estimated revenue of around $600 per day ($220,000 a year) from the ads that appear on the videos.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

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