(Last Updated On: February 25, 2020)
Formula Net Worth – $1.1 Million
Formula also known as Red Formula is a popular YouTube star whose real name is Alex Kushelevskiy from Russia. He has an estimated net worth of $1.1 million. He also ran the YouTube channel called Red Reserve. His content is mainly gaming videos of the popular gaming video known as Fortnite. He uploads content on a daily basis as he basically highlights the fun parts of his gaming sessions.
How Much Money Does Formula Earn On YouTube?
The channel has over 4 million subscribers as of 2020 and has accumulated over 550 million views so far. It is able to get an average of 650,000 views per day from different parts of the world. It is able to get an average of $3,250 per day ($1.2 million a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Formula makes extra income through brand deals.