How Much Money Joystick Makes On YouTube – Net Worth

(Last Updated On: February 26, 2020)

JoyStick Net Worth – $600,000


JoyStick is a popular YouTube channel created an run by an American YouTuber whose real name is Will Leinart. He has an estimated net worth of $600,000. His content is mainly composed of wild arcade adventures, big wins, giveaways and an obsession with beating the claw machine. Despite starting YouTube much earlier, his channel started exploding in growth in 2018. He uploads an average of 1 video every week on a regular basis.

How Much Money Does JoyStick Earn On YouTube?

The channel has over 2 million subscribers as of 2020 and has accumulated over 300 million views so far. It is able to get an average of 300,000 views per day from different sources. This should generate an estimated revenue of $1.200 per day ($440,000 a year) from the ads that appear on the videos.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Will also owns a local business known as Joystick Arcades

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