How Much Money Kyle Exum Makes On YouTube – Net Worth

(Last Updated On: February 26, 2020)

Kyle Exum Net Worth – $1 Million


Kyle Exum is a popular YouTuber from the United States born in Texas but raised in Connecticut who runs his own self titled channel. He has an estimated net worth of $1 million. His content is mainly composed of short funny skit videos where he adapts a wide variety of popular characters. Before fame on YouTube, he was a football player for his high school and a YouNow broadcaster before moving to Vine in August 2014. He started posting videos on YouTube in 2017 and his channel took off in growth in 2018.

How Much Money Does Kyle Exum Earn On YouTube?

The channel has over 5 million subscribers as of 2020 and has accumulated over 500 million views so far. It is able to get an average of 950,000 views per day from different sources. This should generate an estimated revenue of $4,700 per day ($1.7 million a year) from the ads that appear on the videos.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Kyle makes extra income through his book titled “Trap 3 Little Pigs” and streaming royalties from Spotify.