How Much Money Larry Wheels Makes On YouTube – Net Worth

(Last Updated On: August 4, 2021)

Larry Wheels Net Worth – $2.2 Million


Larry Wheels is an American professional powerlifter, bodybuilder, businessman and social media star who hails from Bronx New York. His real name is Larry Williams and he has an estimated net worth of $2.2 million. He is famous in the body-building community for settling two world records in a weightlifting competition. At a young age, he lived in Saint Martin which is a French Caribbean Island. Due to the fact that he couldn’t speak the language, he didn’t have many friends so he had nothing to do but just lift weights. His content on YouTube is mainly videos of his working out, training, traveling and just vlog about his day-to-day life.

How Much Money Does Larry Wheels Earn On YouTube?

The channel has over 2 million subscribers as of 2021 and has accumulated over 700 million views so far. It is able to get an average of 700,000 views per day from different sources. This should generate an estimated revenue of $5,600 ($2 million a year) from the ads that appear on the videos.

YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Larry makes extra income through selling merchandise through his brand known as PR Lifestyle. He also has workout programs that he sells to various people.

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