(Last Updated On: February 24, 2020)
Leon Lush Net Worth – $400,000
Leon Lush is a popular YouTuber from the United States who runs his own self titled channel and currently lives in the Greater Boston Area of Massachusetts. He has an estimated net worth of $400,000. He describes himself as “just your typical adult male that masks his crippling insecurities by seeking validation from strangers on the internet”. His content is mainly comedic content as he talks about different interesting topics. He started out by doing covers of music videos but his content has since evolved from that.
How Much Money Does Leon Lush Earn On YouTube?
The channel has 1.8 million subscribers as of 2020 and has accumulated over 180 million views so far. It is able to get an average of 200,000 views per day from different sources. This should generate an estimated revenue of around $1,000 a day ($365,000 a year) from the ads that appear on the videos.
YouTubers get paid between $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.