How Much Money Luke TheNotable Makes On YouTube – Net Worth

(Last Updated On: February 26, 2020)

Luke TheNotable Net Worth – $800,000


Luke The Notable is a professional gamer from the United States who plays for the gaming team known as OpTic Gaming. He has an estimated net worth of $800,000. His content online is gaming highlight videos of the popular games Fortnite and Halo. The chance to be an OpTic member came to him in 2018 and he also married fellow social media star TheTors in the same year.

How Much Money Does Luke TheNotable Earn On YouTube?

The channel has over 2.5 million subscribers as of 2020 and has accumulated over 350 million views so far. It is able to get an average of 450,000 views per day from different sources. This should generate an estimated revenue of $2,250 per day ($800,000 a year) from the ads that appear on the videos.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Luke makes extra income through prize winning through competitive gaming and brand sponsorship deals.