(Last Updated On: July 18, 2021)
Luke TheNotable Net Worth – $2.5 Million
Luke The Notable is a professional gamer from the United States who plays for the gaming team known as OpTic Gaming. He has an estimated net worth of $2.5 million. His content online is gaming highlight videos of the popular games Fortnite and Halo. The chance to be an OpTic member came to him in 2018 and he also married fellow social media star TheTors in the same year.
How Much Money Does Luke TheNotable Earn On YouTube?
The channel has over 5 million subscribers as of 2021 and has accumulated over 900 million views so far. It is able to get an average of 750,000 views per day from different sources. This should generate an estimated revenue of $6,000 per day ($2.2 million a year) from the ads that appear on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Luke makes extra income through prize-winning in competitive gaming and brand sponsorship deals.