P1 With Matt & Tommy Net Worth: How Much Money They Make On YouTube
P1 Net Worth – $350,000
P1 With Matt & Tommy is a YouTube channel created by former WTF1 Formula 1 presenter Matthew Gallagher and Tom Bellingham, both from the United Kingdom. They have generated an estimated net worth of $350,000 from the channel. Tom Bellingham founded WTF1 in his bedroom while still in college. He ended up selling the venture to Car Throttle in 2016 which was subsequently acquired by The Race Media Group in 2020. Tom stayed with WTF1 as a presenter. Matt on the other hand has worked for WTF1 as a presenter for 6 years since 2017.
In 2023, the duo decided to quit after having discussions with the parent company and joint forces in this new venture.
How Much Money Does P1 With Matt & Tommy Earn On YouTube?
The channel has over 500,000 subscribers as of 2024 and has accumulated over 100 million views so far. It is able to get an average of 150,000 views per day (approx from Shorts) and this should be able to generate an estimated revenue of $1,200 per day ($440,000 a year) from the ads that appear on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc.
The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view. There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.
Apart from ads, YouTube content creators also generate extra income from other methods such as YouTube Premium, Superchats & Superstickers, Super Thanks, Channel Membership and Shopping.
YouTube Premium viewers pay a monthly fee to view premium content on YouTube and watch videos without ads. Here, content creators get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Super Chat and Super Sticker are used by fans to connect with creators during live streams and premiers. When one buys a Super Chat, their comment is highlighted within the live chat while the Super Stickers get an animated image that surfaces in live chat. Super Thanks lets creators earn revenue from viewers who want to show extra gratitude for their videos. Fans can buy a one-time animation and get to post a distinct, colorful, and customizable comment in the video’s comment section.
Shopping allows eligible creators to connect their stores to YouTube to feature their own products.
Other Sources Of Income
The duo is able to get extra income by doing live shows and getting sponsorship deals. They also live stream watch along shows on Twitch regularly. Each of the co-founders has made a significant fortune outside this channel.