(Last Updated On: June 14, 2021)
Rate My Takeaway is a YouTube channel affiliated to the well-known Facebook group Rate My Takeaway. The host of the channel is a guy named Danny Malin who is from Leeds but now living in Barnsley in the United Kingdom. He was chosen after he went viral during the first COVID 19 lockdown in the United Kingdom. The channel is mainly a video guide to finding the best places to eat from local businesses in different areas. When Malin reviews a takeout meal, he brings along his own camping chair and fold-out table which has become a trademark of his.
How Much Money Does Rate My Takeaway Earn On YouTube?
The channel has over 700,000 subscribers as of 2021 and has accumulated over 100 million views so far. It is able to get an average of 400,000 views per day from different sources. This should generate an estimated revenue of $3,000 per day ($1 million a year) from the ads that appear on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.