How Much Money Stephanie Soo Makes On YouTube – Net Worth

(Last Updated On: July 18, 2021)

Stephanie Soo Net Worth – $2.3 Million


Stephanie Soo is a popular YouTube star with South Koren roots but currently lives in Los Angeles, United States. She runs her own self titled channel and has an estimated net worth of $2.3 million. She is known for her mukbang, food tasting and food reviews. She does her videos together with her brother and also her fiance.

Stephanie’s fiance is Rui Qian. He is a sales executive and watches advisor at Harry Winston since 2015.

How Much Money Does Stephanie Soo Make On YouTube?

The channel has over 2.5 million subscribers as of 2021 and has accumulated over 600 million views so far. It is able to get an average of 300,000 views per day from different sources. This should generate an estimated revenue of $2,400 per day ($880,000 a year) from the ads that appear on the videos.

YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Stephanie Soo makes extra income through her other channel (MissMangoButt) and brand deals.

Leave a Reply

Your email address will not be published. Required fields are marked *