How Much Money Sydney Serena Makes On YouTube – Net Worth

(Last Updated On: February 25, 2020)

Sydney Serena Net Worth – $800,000


Sydney Serena is a popular YouTube personality who was born and raised in Minnesota, United States. She has an estimated net worth of $800,000. Her content is mainly lifestyle and beauty related videos but she also occasionally does random fun videos. She has an older brother named Ryan and a younger brother named Ashton. She has been doing gymnastics since she was 3 years old. However, she had to quit while in middle school after her doctor said her body wasn’t fit for the sport due to too many injuries. She then took up acting but had to quit due to vocal cord dysfunction.

How Much Money Does Sydney Serena Earn On YouTube?

The channel has over 1.7 million subscribers as of 2020 and has accumulated over 300 million views so far. It is able to get an average of 170,000 views per day from different sources. This should generate an estimated revenue of $850 per day ($300,000 a year) from the ads that appear on the videos.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Sydney runs a second channel whereby she posts various vlog videos.

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