(Last Updated On: February 22, 2020)
Taina Licciardo-Toivola Net Worth – $300,000
Taina Licciardo-Toivola is a popular YouTuber who runs her own self titled channel. She has an estimated net worth of $300,000. She is an Australian YouTuber who is based in Finland and a mother of 10 kids. She mainly films herself raising and homeschooling the 10 kids whose names are Leonardo, Cleopatra Taina Bride, Jerusalem, Shakespeare, Romeo, D’Artagnan, KingJames Ocean, Aphrodite, Nefertiti Butterfly Bambi and Omega Royal Fox. She openly proclaims that she is a Christian and a minimalist. Together with her husband Paul, they are doomsdayers and will not shy away from talking about the apocalypse.
How Much Money Does Taina Licciardo-Toivola Earn On YouTube?
The channel has over 1.2 million subscribers as of 2020 and has accumulated over 150 million views so far. It is able to get an average of 100,000 views per day from different sources and locations. This should generate an estimated revenue of around $500 per day ($180,000 a year) from the ads that appear on the videos.
YouTubers get paid between $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.