How Much Money The Deal Guy Makes On YouTube – Net Worth

(Last Updated On: October 18, 2021)

The Deal Guy Net Worth – $1.2 Million


The Deal Guy is a popular YouTube content creator, originally from Toronto, Canada, whose real name is Matt Granite. He has an estimated net worth of $1.2 million. His content is mainly about educating his viewers about the best tech deals, secret sale days and consumer tips and tricks that aim to save his viewers money. His inspiration for starting the channel is wanting to live a five-star life on a one-star budget through deals and bargains.

Aside from YouTube, Matt also streams on Amazon Live. There his content is more product-focused and connecting with people as they shop while his content on YouTube helps people budget before they make a purchase.

How Much Money Does The Deal Guy Earn On YouTube?

The channel has over 2 million subscribers as of 2021 and has accumulated over 150 million views so far. It is able to get an average of 200,000 views per day from different sources. This should generate an estimated revenue of $2,000 per day ($730,000 a year) from the ads that appear on the videos.

YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Matt makes extra income from Amazon Live and brand deals.