(Last Updated On: February 25, 2020)
TheStraightPipes Net Worth – $400,000
The Straight Pipes is an automotive YouTube channel created and hosted by Canadian duo named Yuri and Jakub. They have an estimated net worth of $400,000. Their content is composed of car reviews and challenges as well as engine, intake and exhaust sounds. They upload an average of 2 – 3 videos a week with their most popular video having over 3.5 million views.
How Much Money Does The Straight Pipes Earn On YouTube?
The channel has over 1 million subscribers as of 2020 and has accumulated over 200 million views so far. It is able to get an average of 250,000 views per day from different sources. This should generate an average of $1,250 per day ($450,000 a year) from the ads that show up as the videos play.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.