Itchy Boots Net Worth: How Much Money She Makes On YouTube
Itchy Boots Net Worth – $2.5 Million
Itchy Boots is a popular Dutch travel content creator on YouTube whose real name is Noraly. She has been able to generate an estimated net worth of $2.5 million from the platform. Her videos are mainly her exploring different countries while riding her motorbike and sharing her different experiences. Riding motorcycles and traveling the world are the two biggest passions of her life.
Noraly graduated with an Msc in Geochemistry when she was 23. She then traveled to Australia to collect to rock samples needed for her Ph. D research and there she discovered her passion for travelling. She explored Australia and New Zealand. She ended up canceling her Ph D research to pursue more traveling. She worked briefly in Australia as a geologist to make some money that enabled her to do solo backpacking through South East Asia, Central America and East Africa.
After going broke from traveling, Noraly got a job in an international dredging company. This enabled her to work in different countries such as the Bahamas, Brazil Kuwait, Kazakhstan, Panama, Morocco etc. She traveled during her spare time. In 2018, she quit her job and sold her belongings then left The Netherlands to live on the road permanently.
How Much Money Does Itchy Boots Earn On YouTube?
The channel has over 2.3 million subscribers as of 2024 and has accumulated over 500 million views so far. It is able to get an average of 200,000 views per day from different sources and this should generate an estimated revenue of $1,600 per day ($600,000 a year) from the ads that appear on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views in most niches after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc.
The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view. There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.
Apart from ads, YouTube content creators also generate extra income from other methods such as YouTube Premium, Superchats & Superstickers, Super Thanks, Channel Membership and Shopping.
YouTube Premium viewers pay a monthly fee to view premium content on YouTube and watch videos without ads. Here, content creators get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Super Chat and Super Sticker are used by fans to connect with creators during live streams and premiers. When one buys a Super Chat, their comment is highlighted within the live chat while the Super Stickers get an animated image that surfaces in live chat. Super Thanks lets creators earn revenue from viewers who want to show extra gratitude for their videos. Fans can buy a one-time animation and get to post a distinct, colorful, and customizable comment in the video’s comment section.
Shopping allows eligible creators to connect their stores to YouTube to feature their own products.
YouTube Shorts generate revenue in a different way as compared to traditional videos. The revenue from ads appearing between Shorts will be pooled together then a portion of the total revenue will be allocated to a Creator Pool. Each country has its own Creator Pool. Eligible creators will be paid based on their share of total views. Shorts that use music make less money due to licensing costs.
General Expenses
Content creators incur a wide variety of expenses to create their content. These can include things like production costs, employee salaries, travel expenses, rent, buying new equipment, utilities, amenities, entertainment, subscription fees and other living expenses. One of the biggest expenses for most creators is taxes. Your tax brackets generally depend on your income. In a country like the United States, the highest tax rate is 37%. A combination of all these expenses determines one’s ability to save and invest, consequently how much one’s net worth grows.
Other Sources Of Income
Noraly first started with savings from all the years she had worked and proceeds from the sale of her belongings. She has since diversified her income to effectively fund her travel expenses. In addition to YouTube income, she also gets direct sponsorships from different companies. She has worked with brands such as Arai Helmets, Rev It, Mosko Moto and many others.
Aside from advertisements, the content creator also sells merchandise to her loyal fanbase.