LeanBeefPatty Net Worth: How Much Money She Makes On YouTube
LeanBeefPatty Net Worth – $1.4 Million
Lean Beef Patty is a popular fitness YouTube channel created by a content creator from Los Angeles, California in the United States whose real name is Patricia. She has generated an estimated net worth of $1.4 million from the platform. Her content mainly comprises her fitness journey and experiences whereby she shares her general workout practices. She also shares her diet preferences and tells her viewers why she eats what she eats at different times.
Patty first rose to fame on TikTok after sharing content about her journey of getting lean. Her videos went viral hence amassing many fans in the process. She then pivoted to doing YouTube videos and generating a career out of it.
How Much Money Does LeanBeefPatty Earn On YouTube?
The channel has over 2.5 million subscribers as of 2024 and has accumulated over 600 million views so far. It gets an average of 400,000 views per day (approx 60% of the views are from Shorts) from different sources and this should generate an estimated revenue of $1,200 per day ($440,000 a month) from the ads that appear on the videos.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views in most niches after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc.
The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view. There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.
Apart from ads, YouTube content creators also generate extra income from other methods such as YouTube Premium, Superchats & Superstickers, Super Thanks, Channel Membership and Shopping.
YouTube Premium viewers pay a monthly fee to view premium content on YouTube and watch videos without ads. Here, content creators get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Super Chat and Super Sticker are used by fans to connect with creators during live streams and premiers. When one buys a Super Chat, their comment is highlighted within the live chat while the Super Stickers get an animated image that surfaces in live chat. Super Thanks lets creators earn revenue from viewers who want to show extra gratitude for their videos. Fans can buy a one-time animation and get to post a distinct, colorful, and customizable comment in the video’s comment section.
Shopping allows eligible creators to connect their stores to YouTube to feature their own products.
YouTube Shorts generate revenue in a different way as compared to traditional videos. The revenue from ads appearing between Shorts will be pooled together then a portion of the total revenue will be allocated to a Creator Pool. Each country has its own Creator Pool. Eligible creators will be paid based on their share of total views. Shorts that use music make less money due to licensing costs.
General Expenses
Content creators incur a wide variety of expenses to create their content. These can include things like production costs, employee salaries, travel expenses, rent, buying new equipment, utilities, amenities, entertainment, subscription fees and other living expenses. One of the biggest expenses for most creators is taxes. Your tax brackets generally depend on your income. In a country like the United States, the highest tax rate is 37%. A combination of all these expenses determines one’s ability to save and invest, consequently how much one’s net worth grows.
Other Sources Of Income
Patty has worked with different companies to advertise their products. She has promoted brands such as Village Hidden In Iron, Young LA, Raskol Apparel and Gorilla Mind.
TikTok also offers a source of supplementary income. It pays approximately $0.03 per 1,000 views from the TikTok Creator Fund on average. The fund is essentially a big pot of money TikTok uses to pay a subset of creators with at least 10,000 followers who have generated 100,000 video views in the previous 30-day period. TikTok considers factors like video view counts, video engagement, and the location in which a video was seen when determining Creator Fund payouts.