Alex Wassabi Net Worth: How Much Money He Makes On YouTube
Alex Wassabi Net Worth – $18 Million
Alex Wassabi is a big YouTuber who is one-half of the Wassabi Productions duo that consists of Alex and Roi Wassabi. Rio left the channel at the start of 2016 blaming it on fatigue hence Alex was left to run the channel. The two posted videos every week about comedy sketches for so many years. Alex has his own separate self-titled channel which basically his vlog and it also has a massive fan base. He has an estimated net worth of $18 million mainly earned from his channels.
How Much Money Does Alex Wassabi Earn On YouTube?
Wassabi has over 12 million subscribers growing by 1,000 new subs daily and has accumulated over 4.6 billion views since it was started out back in January 2006. Alex uploads a video every Wednesday which is popularly called WassabiWednesday. The videos in the channel collectively get an average of 30,000 views per day which should generate an estimated revenue of $240 a day ($90,000 a year) from ads that run on the videos.
Alex Wassabi’s self-titled channel has over 2.5 million subscribers and has accumulated over 360 million views since he started it out in November 2010. In a day the videos in the channel get around 10,000 views which in turn should generate an estimated revenue of $50 per day ($20,000 a year).
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc.
The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view. There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.
Apart from ads, YouTube content creators also generate extra income from other methods such as YouTube Premium, Superchats & Superstickers, Super Thanks, Channel Membership and Shopping.
YouTube Premium viewers pay a monthly fee to view premium content on YouTube and watch videos without ads. Here, content creators get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Super Chat and Super Sticker are used by fans to connect with creators during live streams and premiers. When one buys a Super Chat, their comment is highlighted within the live chat while the Super Stickers get an animated image that surfaces in live chat. Super Thanks lets creators earn revenue from viewers who want to show extra gratitude for their videos. Fans can buy a one-time animation and get to post a distinct, colorful, and customizable comment in the video’s comment section.
Shopping gives eligible creators the ability to connect their store to YouTube to feature their own products.
YouTube Shorts generate revenue in a different way as compared to traditional videos. The revenue from ads appearing between Shorts will be pooled together then a portion of the total revenue will be allocated to a Creator Pool. Each country has its own Creator Pool. Eligible creators will be paid based on their share of total views. Shorts that use music make less money due to licensing costs.
Other Sources Of Income
i) Sponsorship Deals
Alex is also able to get extra income through sponsored videos and brand deals from various companies that want to get their products some exposure. He has worked with companies like Samsung and others.
ii) Investments
Investments refer to the allocation of funds into various assets or financial instruments with the expectation of generating a return over time. The primary purpose of investments is to grow wealth, preserve capital, or meet specific financial goals. There are various forms of investments, including stocks, bonds, real estate, mutual funds, and alternative investments like commodities or cryptocurrencies. Each investment type carries its own set of risks and potential rewards.
General Expenses
Content creators incur a wide variety of expenses to create their content. These can include things like production costs, employee salaries, travel expenses, rent, buying new equipment, utilities, amenities, entertainment, subscription fees and other living expenses. One of the biggest expenses for most creators is taxes. Your tax brackets generally depend on your income. In a country like the United States, the highest tax rate is 37%. A combination of all these expenses determines one’s ability to save and invest, consequently how much one’s net worth grows.