How Much Money BluMaan Makes On YouTube – Net Worth

(Last Updated On: November 15, 2018)

BluMaan Net Worth – $250,000


BluMaan is a YouTube channel created by an American guy named Joseph Andrews. He has an estimated net worth of $250,000. His content usually revolves around hairstyle videos most of the time but he does other content like vlogs. He started his channel during his gap year after finishing high school since he wanted to gain some work experience. He moved from Tanzania, Africa to Virginia to live with his aunt and uncle. He took a part time job working at a toy store then spent the rest of the time babysitting their kids. He took real interest in men’s hairstyle and hair product videos then started watching a large number of them on YouTube.

How Much Money Does BluMaan Earn On YouTube?

The channel has over 1.4 million subscribers as of 2019 and has accumulated over 160 million views so far. It is able to get an average of 100,000 views per day from different sources. This should generate an estimated revenue of around $180 per day ($66,000 a year) from the ads that appear on the videos.

YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Joseph gets more income through sponsorship deals from different companies willing to pay thousands of dollars for product exposure. He has so far promoted products like Clinique etc. He also sells his own products through his own website under the company Blumaan which he co-owns with his partner Ben. They both dropped out of University when it took off. Their first product was able to receive 10,000 pre-orders in just two weeks.