How Much Money BookOfKen Makes On YouTube – Net Worth

(Last Updated On: February 9, 2020)

Book Of Ken Net Worth – $1 Million


Book Of Ken is a YouTube channel created by a guy named Ken. He has an estimated net worth of $1 million. He is a college prankster and social experimenter who’s trying to make the world smile just a little more with his crazy fun. His content is mainly challenge videos, pranks and vlogs. He often features his girlfriend Carley Tabler on most of the videos. His most popular video is the Dirty Lick My Body Challenge which has over 13 million views.

How Much Money Does BookOfKen Earn On YouTube?

The channel has over 3 million subscribers as of 2020 and has accumulated over 530 million so far. It gets an average of 100,000 views per day from different sources. This should generate an estimated revenue of around $500 per day ($180,000 a year) from the ads that appear on the videos.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.