(Last Updated On: January 19, 2020)
Creative Director Vinoth Chandar and his team based in India are the guys who run the popular kids YouTube channel Chuchu TV. It offer a wide number of colorfully animated nursery rhyme videos for young children as a form of entertainment plus teaching. The name Chuchu is the nickname of Harshitha who is Vinoth’s daughter. The channel started out when Vinoth made an animation out of his daughter’s favorite nursery rhyme song. He uploaded it on YouTube in a few weeks it had hundreds of thousands of views and from then he worked with his team to get more tunes uploaded.
How Much Money Does ChuChu TV Earn On YouTube?
The channel has over 40 million subscribers as of 2020 growing by 30,000 daily and has accumulated over 25 billion views since starting out back in 2013. A new video is uploaded every week. The channel is able to average around 13 million views per day from various sources. This should be able to generate an estimated revenue of around $65,000 per day ($24 million a year) from advertisements that run on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.