How Much Money Clothesencounters Make On YouTube – Net Worth

(Last Updated On: June 2, 2017)

(Jenn Im) Clothesencounters Net Worth – $350,000

Clothesencounters is a YouTube channel run by a Korean American fashion and beauty vlogger known as Jenn Im.She has an estimated net worth of $350,000. She created the channel together with her former partner Sarah Chu. The content in the channel has evolved from a fashion-styling vlog targeted to high fashion into affordable everyday wear.

Jenn started running Clothesencounters on her own after moving to Northern California to attend the University of California, Davis. She later graduated in 2013 with a degree in Communication Studies.



How Much Money Does Clothesencounters Earn On YouTube?

The channel has over 1.9 million subscribers as of mid 2017 and has accumulated over 185 million views so far. It is able to get an average of 130,000 views per day from different sources. This should generate an estimated revenue of around $230 per day ($84,000 a year) from the ads that appear on the videos.

YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The long the viewers watch their videos, the more money they earn.

Jenn makes extra income through sponsored posts on her Instagram account where she has over 1.6 million followers. She has worked with companies like Samsung, Revlon, Visa, Lorac Cosmetics, CND World etc. She also has her own make up like together with Colourpop Cosmetics.