(Last Updated On: June 27, 2018)
Dope2111 Net Worth – $2.5 Million
Dope2111 is a beauty YouTube channel run by a lady named Promise Phan. She has an estimated net worth of $2.5 million. She mainly uses makeup to transform herself into famous celebrities and characters. She started out as a hobby and has since grown her content. She has three sisters Pratichya, Angelina and fellow YouTuber Rose Tamang. Her sister-in-law Michelle Phan is also a beauty guru.
How Much Money Does Dope2111 Earn On YouTube?
The channel has over 5.5 million subscribers as of 2018 and has accumulated over 1.6 billion views so far. It is able to get an average of 550,000 views per day from different sources. This should generate an estimated revenue of around $1,000 per day ($365,000 a year) from the ads that appear on the videos.
Promise makes more income from her other channel called Promise Phan which has over 1.1 million subscribers getting an average of 100,000 views per day. This should make her around $180 per day ($66,000 a year) from the ads that appear on the videos.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.