How Much Money Elsa’s Toys & Crafts Make On YouTube – Net Worth

(Last Updated On: September 19, 2018)

Elsa’s Toys and Crafts Net Worth – $850,000


Elsa’s Toys and Crafts is a kid friendly channel created by a mom from the UK after being inspired by her daughter who loves watching other kid friendly channels. She has an estimated net worth of $850,000. Her content features favorite characters like Disney’s Frozen Elsa, Princess Anna, Olaf, Cinderella, Belle and Ariel, My Little Pony, Peppa Pig, Hello Kitty, Lalaloospy, Fashems, Gelli Baff etc.

How Much Money Does Elsa’s Toys & Crafts Earn On YouTube

The channel has over 1.8 million subscribers as of 2018 and has accumulated over 700 million views so far. It is able to get an average of 620,000 views per day from different sources. This should generate an estimated revenue of around $1,100 per day ($400,000 a year) from the ads that appear on the videos.

YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The long the viewers watch their videos, the more money they earn.