(Last Updated On: June 20, 2018)
Our Family Nest Net Worth – $2.2 Million
Our Family Nest is a Midwestern family of 6 who make daily vlog videos on YouTube. They consist of Ken & Candi together with their kids Karli, Chase, Blake and Andrew. The family has an estimated net worth of 2.2 million. The content in the channel is made up of family vlogs, entertaining challenges, dog videos, travel adventures, toy reviews, DIY projects, shopping hauls and other lots of other random content.
Several of the family members have their own personal YouTube channels where they post different content. The parents have been married for over 18 years and have known each other since they were 14. They started a recruiting business over 10 years ago which is currently run by Ken while Candi does YouTube full time.
How Much Money Does Our Family Nest Earn On YouTube?
The channel has over 1.1 million subscribers as of 2018 and has accumulated over 400 million views so far. In a day, it gets an average of 250,000 views which should result in an estimated revenue of around $450 per day ($170,000 a year) from the ads that run on the videos.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
The couple make a lot more income from their recruiting business and selling of merchandise through their website. They also get paid a lot to promote products from their sponsors in their videos. They have worked with Target, Best Fiends Phone App, Nickelodeon, Alcatel, Justice, Scott 1000, GraphicStock, CVS Pharmacy, Birds Eye Vegetables, Disney, Spinmaster, Walgreens, Kmart, Jelly Splash, Pixar and many others.