(Last Updated On: January 8, 2020)
(MatPat) TheGameTheorists Net Worth – $18 Million
Matthew Patrick is the famous YouTuber known as The Game Theorists or MatPat and has made most of his fame plus net worth through YouTube. His videos are mainly educational videos on video games and goes in deep into various things in different games such as origin, history, culture and even how one game universe connects to another. YouTube channel The Film Theorists is also run by him and it has the same concept but with films this time round. He has an estimated net worth of $18 million mainly earned from his two popular channels.
Matt was born in Ohio. He loved school when he was younger that he graduated as the valedictorian. He went to Duke University doing a double major in neuroscience and theater. He wanted to be an actor but he was largely unemployed. This period is when Game Theory was born and has been a success ever since.
How Much Money Does MatPat or The Game Theorists Earns Online?
The Game Theorists has over 13 million subscribers and has accumulated over 2.4 billion views since it started out back in August 2009. In a day the videos in the channel collectively get around 1.2 million views per day which in turn generates an estimated revenue of around $6,000 per day ($2.2 million a year) from YouTube ads.
YouTubers get paid between $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
MatPat is able to earn extra income from selling of merchandise and endorsement deals. He has been sponsored by Audible, TellTale Games, Capcom, Naturebox, Ubisoft, Squarespace etc. He also has two other popular YouTube channels named GTLive and The Film Theorist.