How Much Money Grace’s World Makes On YouTube – Net Worth

(Last Updated On: February 6, 2021)

Grace’s World Net Worth – $7.5 Million


Grace Mulgrew is the star of the YouTube channel called Grace’s World. She has an estimated net worth of $7.5 million. She mainly shares Barbie doll content on her channel. Her father, Greg, works behind the scenes helping her with filming. The channel was started out back when she was just 6 years old and has been a massive success ever since. She lives in Melbourne Australia.

How Much Money Does Grace’s World Earn On YouTube?

The channel has over 2.8 million subscribers as of 2021 and has accumulated over 3.2 billion views so far. In a day, the channel is able to get an average of 1.6 million views from various sources. This should generate an estimated revenue of around $12,000 per day ($4.4 million a year) from advertisements.

YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

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