How Much Money Hailey’s Magical Playhouse Makes On YouTube – Net Worth

(Last Updated On: January 19, 2020)

hailey-2Hailey’s Magical Playhouse Net Worth – $3.2 Million.


Hailey’s Magical Playhouse is a YouTube channel run by a little girl by the name Hailey. She has an estimated net worth of $3.2 million. Her content is basically her awesome adventures with cartoon show character toys, opening surprise eggs, toy reviews , dressing up, unboxing etc. Hailey’s dad started the channel for her back in February 2015 since she had wanted one for some time. Most of the toys are donated to needy kids once she is done filming.

How Much Money Does Hailey’s Magical Playhouse Earn On YouTube?


The channel has over 2.3 million subscribers as of 2020 and has accumulated over 1.6 billion views since starting out. Around 3 – 7 videos are uploaded every week. The channel is able to get an average of 280,000 views per day. This should generate an estimated revenue of around $1,400 per day ($500,000 a year) from ads.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

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