(Last Updated On: May 15, 2019)
Hope For Paws is a non-profit organization created to help animals who suffer and die every year due to negligence and abuse. They have lots of years in rescuing dogs from difficult and heart wrenching conditions. Their YouTube channel’s content is mainly videos of various homeless animals being rescued from neglection.
How Much Money Does Hope For Paws Earn On YouTube?
The channel has over 5 million subscribers as of 2018 and has accumulated over 1 billion views so far. It is able to get an average of 500,000 views per day from different sources. This should generate an estimated revenue of around $2,000 per day ($730,000 a year) from the ads that run on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads.
Hope For Paws makes extra income through donations.