(Last Updated On: January 24, 2020)
Hulyan Maya Net Worth – $6 Million
Hulyan Maya is the brain child of Filipino parents Mark and Rhea who turned their passion for home movies into a money making machine. They have an estimated net worth of $6 million. The YouTube channel is targeted towards the kid audience since its basically about toys. It was named after their kids, Hulyan and Maya who is two years younger. A much younger child, Marxlen, soon came into picture and now all three constantly feature in the channel.
Mark & Rhea moved to the United Stated from the Philippines in 2000 and 2006 respectively. The used to run an employment agency but are now full-time YouTubers. They started their channel in 2010 but it only blew up in 2013. They now live in Southern California having fully paid for their house, cars and enough money to take their kids to college.
How Much Money Does Hulyan Maya Earn On YouTube?
The channel has over 1.8 million subscribers as of 2020 growing by 100 new subs everyday and has accumulated over 3.1 billion views so far. In a day, it gets an average of 150,000 views. This should generate an estimated revenue of around $750 a day ($270,000 a year) from ads.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.