(Last Updated On: January 17, 2022)
ItsJudyTime/ItsJudysLife Net Worth – $4 Million
Judy Travis is the lady who runs two popular YouTube channels, her main channel being ItsJudyTime which is her beauty channel where she showcases hair tutorials, beauty products reviews, unique looks etc. Her other channel is called ItsJudysLife which her vlogging channel where you get to see about her daily life with her husband and kids. She has been able to amass an estimated net worth of $4 million earned from these ventures.
How Much Money Does ItsJudyTime/ItsJudysLife Earn Online?
The main channel, ItsJudyTime, has over 1.3 million subscribers as of 2019 and has accumulated over 250 million since it was started. The channel averages 20,000 views per day which should in turn generate an estimated revenue of around $40 per day ($15,000 a year).
The vlogging channel, ItsJudysLife, also has over 1.9 million subscribers, 1.2 billion views and averages around 150,000 views per day. The revenue generated from these views can be estimated at around $1,200 per day (440,000 a year) from ads on YouTube.
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Judy makes more money from sponsorship deal with different products in the beauty industry and outside the beauty industry due to her huge social media following. She has promoted products like Olay, Yoplait and others