How Much Money Jim Sterling Makes On YouTube – Net Worth

(Last Updated On: February 4, 2020)

Jim Sterling Net Worth – $1 Million


Jim Sterling is video game critic and raconteur on YouTube. He has an estimated net worth of $1 million. His content is basically him discussing the game industry particularly criticizing business practices and anti-consumer tactics among AAA publisher. He also talks about other interesting and controversial developments relating to games.

Jim also runs a podcast he calls The Jimquisition Podcast together with Dunne and Laura Kate. There they discuss the gaming industry through a truly shattered lens.

How Much Money Does Jim Sterling Earn From YouTube?

The channel has over 900,000 subscribers as of 2020 and has accumulated over 500 million views so far. It is able to get an average of 220,000 views per day from various sources. This should generate an estimated revenue of around $1,100 per day ($400,000 a year) from the ads that run on the videos.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Jim gets more income through his Patreon account where fans can support him with a monthly amount. Current he gets around $11,000 a month from this.

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