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Kaycee & Rachel Net Worth – $3.5 Million

 

Kaycee & Rachel In Wonderland is a YouTube channel mainly targeted towards the young demographic using their kid friendly videos. It is named after two sisters by the names Kaycee and Rachel who the kids of a young Philippine couple who run the channel. The parents are originally from the Philippines but currently live in the United States specifically South Carolina.

The content in the channel is generally Kaycee and Rachel review and play with various toys like stuffed toys, family dolls, teddy bears, pretend foods, kitchen toys etc. They also do travel vlogs as they travel fun places like Disney World, Dream Play, Singapore Zoo, Vivo City, Kids Splash, Museum etc. They also dog various home vlogs from time to time where you get to see other members of the family.

How Much Money Does Kaycee & Rachel In Wonderland Earn On YouTube?

The channel has over 5 million subscribers as of 2018 and has accumulated over 3 billion views so far. It is able to get an average of 9.8 million views per day from various sources. This should generate an estimated revenue of around $18,000 a day ($6.6 million a year) from the ads that run on the videos.

YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.