How Much Money Kitchen Nightmares Makes On YouTube

(Last Updated On: June 9, 2017)

Kitchen Nightmares is a television program featuring British celebrity chef Gordon Ramsay which has been airing on Channel 4 since 2004 till 2014. In the episodes, Ramsay visits various failing restaurants and acts as a troubleshooter to help improve the establisment within a week. He then revists them a couple of months later to see how the business is doing. On YouTube various clips from the episodes.





How Much Money Does Kitchen Nightmares Earn On YouTube?

The channel has over 1.1 million subscribers as of mid-2017 and has accumulated over 600 million views so far. It is able to get an average of 1.5 million views per day from different sources. This should generate an estimated revenue of around $2,700 per day ($1 million a year) from the ads that appear on the videos.

YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The long the viewers watch their videos, the more money they earn.