How Much Money Lance Stewart Makes On YouTube – Net Worth

(Last Updated On: December 3, 2021)

Lance Stewart Net Worth: $6.5 million


Lance Stewart first got famous through Vine with over 6 million followers where he did funny short videos. On YouTube is where he posts his vlogs which mainly involve his family. His girlfriend (currently ex), Lizzy, has been a constant feature in his vlog channel ever since he made the decision to include her once she finished high school. He goes by the user name Lance210 on Instagram and made the bulk of his net worth of $6.5 million through YouTube and Vine. He stopped making videos on Vine due to the decline of the number of users on the platform.


Lance’s main YouTube channel (Lance Stewart) has over 6.6 million subscribers as of 2022 growing by around 2,000 new subscribers daily and has accumulated over 1.7 billion views since 2014  He posts around 1 video daily and some of them have gone viral. In a day, the channel gets around 150,000 hits per day and this will, in turn, generate around $1,200 per day ($440,000 a year) from ads that appear on the videos.

He has another YouTube channel called ItsLance210 and this one get around 60,000 hits a day. This in turn generates $100 per day or around $36,500 per year.

YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content, etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Lance gets extra income from endorsement deals from different companies that pay thousands of dollars for product placement. He also sells t-shirts from time to time which make a good part of his income. He also made a fortune while he started out on the Vine platform securing a number of endorsement deals. He has invested his money in the real estate business.

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