(Last Updated On: April 11, 2019)
Marissa Rachel Net Worth – $450,000
Marissa Rachel is YouTuber with a self titled channel. She has an estimated net worth of $450,000. Her content is mainly focused towards beauty, fashion and relationship industry. These include make up tutorials, DIY videos, fashion haul videos etc. Not only that, she also does some general life hacks mostly for the girl audience. Her period videos are mostly popular since she has covered a wide variety of aspects when it comes to menstruation. Marissa also does prank videos from time to time. She does them to her sisters and parents.
How Much Money Does Marissa Rachel Earn On YouTube?
Marissa Rachel has over 1.7 million subscribers growing by an average of 300 new subscribers daily and has accumulated over 230 million views so far. Around 3 videos are uploaded every week onto the channel. In terms of views, the channel is able to get an average 60,000 views per day. This should result in an estimated revenue of between $250 per day ($90,000 per year) from advertisements.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.